Accelerated organizational transformation faces a host of obstacles well-documented in the change management literature. Because corporate social entrepreneurship (CSE) expands the core purpose of corporations and their organizational values, it constitutes fundamental change that can be particularly threatening and resisted. Furthermore, it pushes the corporation's actions more broadly and deeply into the area of social value creation where the firm's experiences and skill sets are less developed. The disruptive social innovations intrinsic to the CSE approach amplify this zone of discomfort. Fortunately, the experiences of innovative companies such as Timberland and Starbucks show how these challenges may be overcome.
Published in 2008
What happens when small iconic brands associated with social values—think Ben & Jerry's—are acquired by large concerns—think Unilever? Can the marriage of a virtuous mouse and a wealthy elephant work to the benefit of both? Professors James E. Austin and Herman B. "Dutch" Leonard discuss their recent research.
Published in 2005
A study of smart practices by social and business organizations in Iberoamerica. Research by HBS professor James Austin, HBS senior researcher Ezequiel A. Reficco, and UNIANDES professor Roberto Gutiérrez.
Corporate partnering with social organizations is beneficial for both, as seen in fruitful relationships built in the Americas. But first you must understand the motives of each party.
Published in 2004
On the eve of the Social Enterprise Initiative’s 10th anniversary, HBS professor James E. Austin talks about bringing social enterprise to the forefront of business education.
Published in 2002
"Profit" need not be a dirty word at a nonprofit organization. In a discussion led by HBS professor James E. Austin, three experienced managers discuss the advantages and pitfalls of building a for-profit unit within a nonprofit.
Published in 2001
Nonprofits and business have a long history of collaboration, and the benefits run both ways. In this excerpt from HBS professor James Austin's latest working paper, three levels of collaboration are detailed. Plus: Austin Q&A.
Collaborative relationships between nonprofits and corporations working together to contribute to society is the wave of the future—and makes excellent strategic sense. HBS Professor James E. Austin explains why in The Collaboration Challenge.
Published in 2000
Alliances between for-profit and nonprofit organizations are evolving from arms-length relationships into strategic partnerships. A study of the collaboration between the Clark Foundation and Pfizer, Inc. reveals what it takes to make them work.
How can Latin American universities and businesses join forces to stimulate more case writing in the region? In small group discussions at the conference, senior business executives and academics sat down to sort out the barriers and enablers they see in the case-writing process—and presented a host of suggestions for enhanced communication and collaboration in the future.
HBS faculty have long found Latin America a fertile landscape for in-depth study. In Buenos Aires, nine members of the faculty presented synopses of their latest research—the raw material for present and future case studies, journal articles, books and new management ideas.
What is it like for a company to go under the business school magnifying glass?
According to executives from four Latin American enterprises that have been the subject of case studies at HBS and elsewhere, the process is both nerve-wracking and intensely enlightening. While case studies may be a great way to educate students in an MBA classroom, they said, their companies discovered unforeseen advantages for themselves, as well.
With the President of Argentina as guest of honor, the School’s new Latin America Research Center formally opened in August in Buenos Aires with an inaugural dinner and a two-day research conference. The conference, called Partnering for Knowledge Creation, brought together 130 top academics and business leaders from all over Latin America, as well as a number of HBS faculty, to discuss new research and abundant opportunities for collaborative efforts in the future.
Businesses and nonprofit organizations are joining together in alliances to create value for themselves and society that far surpass the sum of their parts. HBS Professor James Austin studies these new alliances and sees mutual benefits and a new business-nonprofit relationship emerging.