GM: What Went Wrong and What's Next

For decades, General Motors reigned as the king of automakers. What went wrong? We asked HBS faculty to reflect on the wrong turns and missed opportunities of the former industry leader, and to suggest ideas for recovery.

The Time is Right for Creative Capitalism

Bill Gates has it right. Business is the most powerful force for change in the world right now and gives the idea of creative capitalism real power, writes Harvard Business School professor Nancy F. Koehn.

HBS Cases: Beauty Entrepreneur Madam Walker

She may have been the first self-made African American millionaire. Born of emancipated slaves, Madam C.J. Walker traveled from the cotton fields to business fame as a purveyor of hair-care products that offered beauty and dignity. Harvard Business School's Nancy F. Koehn and Katherine Miller explain what motivated her triumph.

Oprah: A Case Study Comes Alive

Writing a business case on the icon of daytime television and chief executive of a major media empire was challenge enough for HBS professor Nancy Koehn and colleagues. Oprah Winfrey's visit to campus to talk with graduating students made it ample reward.

Selling Luxury to Everyone

Few retailing segments have been as hot in the past several years as luxury goods. Even as middle-priced stores have struggled, luxury goods and luxury brands have, in many cases, outperformed the rest of retail. How?

Luxury Isn’t What It Used to Be

The $60 billion global luxury goods market’s most recognizable brands—Thomas Pink, Steuben, Godiva, among them—are refreshing products and creating lower-priced lines.

Shackleton: An Entrepreneur of Survival

Polar explorer Sir Ernest Shackleton is the subject of a new HBS case study. Professor Nancy F. Koehn discusses lessons for leaders from the voyage of the Endurance.

Historically Speaking: A Roundtable at HBS

Harvard Business School faculty Richard S. Tedlow, Alfred D. Chandler, Nancy F. Koehn, and Debora L. Spar discuss the different research paths they took leading to their most recent publications.

Fixing Corporate Governance: A Roundtable Discussion at Harvard Business School

Bad business practices on a huge scale have made corporate governance Topic A of late. In a roundtable discussion, Harvard Business School professors Krishna Palepu, Jay Lorsch, Rosabeth Moss Kanter, Nancy Koehn, Brian Hall, and Paul Healy explore guidelines for change.

Enterprising Women—a History

In conjunction with the major exhibit "Enterprising Women: 250 Years of American Business," the Radcliffe Institute for Advanced Study recently presented a two-day program entitled Women, Money and Power. Harvard Business School professor Nancy F. Koehn participated in the conference's opening panel—an informal discussion and reflection on the exhibit and its major themes.

Secrets of the Successful Businesswoman

What are the secrets of successful women in business? In separate keynote talks, Gail McGovern, a recent pick as one of Fortune magazine's fifty most powerful women in corporate America, and HBS professor Nancy F. Koehn laid out the facts.

Brand Power from Wedgwood to Dell: Part Two

How do you make the jump from leading a small team in the proverbial garage to heading a multibillion-dollar business? HBS professor Nancy F. Koehn has answers. Second of two parts.

Brand Power from Wedgwood to Dell: Part One

What can we learn from the lives of six masterful entrepreneurs from 1759 through the present day? Lots, according to HBS professor Nancy F. Koehn, as she explains in a conversation about her latest book.

Building a Powerful Prestige Brand

Leveraging ambition, customer input, intuition, and a keen commercial imagination, a daughter of immigrant shopkeepers created a leader in the global prestige cosmetics market. HBS professor Nancy Koehn examines the genius of Estée Lauder.

Global Brands: Connecting With Consumers Across Boundaries

Henry Heinz and Brand Creation in the Late Nineteenth Century

H.J. Heinz founder Henry Heinz developed sophisticated brand-building strategies without the advantages of modern economic analytic technique, data and theory. HBS Professor Nancy F. Koehn shows how in this excerpt from her Business History Review article "Henry Heinz and Brand Creation in the Late Nineteenth Century."