Rohit Deshpandé

9 Results

 

HBS Cases: Branding Yoga

As yoga's popularity has grown into a $6 billion business, a cast of successful entrepreneurs has emerged with their own styles of the ancient practice. Yet yoga's rise underscores a larger question for Professor Rohit Deshpandé: Is everything brandable? Open for comment; 18 Comments posted.

Creating a Global Business Code

In the wake of corporate scandals, many companies are looking more closely at how to manage business conduct worldwide. Realizing the complexity of this issue, Harvard Business School professors Rohit Deshpandé, Lynn S. Paine, and Joshua D. Margolis decided to evaluate standards of corporate conduct around the world—one of the most daunting research projects the three faculty have undertaken. Open for comment; 9 Comments posted.

The Steve Jobs Legacy

Harvard Business School faculty offer their perspectives on the legendary career of Steve Jobs, who remade several industries even as he changed how we use technology. Open for comment; 5 Comments posted.

Sharpening Your Skills: Motivation

Can employers motivate employees to work more creatively, ethically, or productively? Or does that power reside solely within the individual? Recent research at Harvard Business School suggests workers can be motivated by their environment. Read More

Harvard Business School Faculty Comment on Crisis in Japan

Harvard Business School faculty share their views and insights about the challenges that lie ahead for Japan's business leaders and for global companies operating there. Open for comment; 10 Comments posted.

Terror at the Taj

Under terrorist attack, employees of the Taj Mahal Palace and Tower bravely stayed at their posts to help guests. A new multimedia case by Harvard Business School professor Rohit Deshpandé looks at the hotel's customer-centered culture and value system. Closed for comment; 0 Comments posted.

The New International Style of Management

Today's transnational road warriors and the businesses they work for are forging an international style of business, say Harvard Business School faculty and alumni. Do you speak their language? Read More

The Country Effect: Does Location Matter?

How much is the success of your company pegged to the cultural and economic traditions of the country you do business in? Not much—at least that is what is suggested by Rohit Deshpandé's research on high-performing companies. Read More

Market Research Meets the “People Factor”

Great market research doesn't always lead to great results. Why? After a close look at sources of friction between managers and market researchers, HBS professors Gerald Zaltman and Rohit Deshpandé have ideas on how the two groups might better see eye to eye. Read More