Author Abstract
Mobile money services are being deployed rapidly across emerging markets as a key tool to further the goal of financial inclusion. Financial inclusion, the development of novel methods to enable individuals at the base of the pyramid to access formal financial services and become part of the formal financial system, is considered a key prerequisite for lifting these populations out of poverty and for driving economic growth.
Paper Information
- Full Working Paper Text
- Working Paper Publication Date: April 2015
- HBS Working Paper Number: 15-083
- Faculty Unit(s): Marketing