Sharpening Your Skills: Online Marketing

In this collection from our archives, Harvard Business School faculty discuss the latest research on online marketing techniques, including consumer reviews, video ads, loyalty programs, and coupon offerings.

Team Scaffolds: How Minimal In-Group Structures Support Fast-Paced Teaming

Research by Melissa A. Valentine and Amy C. Edmondson investigate the effects of a new organizational structure, a "team scaffold," on teaming effectiveness and performance outcomes in a hospital emergency room.