- 06 Dec 2018
- Cold Call Podcast
Honda Created a Civic for Very Light Jets. How High Will It Fly?
After thirty years of research and development, the HondaJet is now the top selling jet in the very light jet segment of the market. Professor Gary Pisano discusses how Honda Aircraft Corporation CEO Michimasa Fujino brought the jet to life, and must decide on ways to grow the business. Open for comment; 0 Comment(s) posted.
- 16 Feb 2017
- Cold Call Podcast
Black Business Leaders Series: A Remarkable Legacy of Firsts, Maggie Lena Walker
Maggie Lena Walker used her leadership of the Independent Order of St. Luke to form a bank, newspaper, and department store—all in the stronghold of the Confederacy. Tony Mayo discusses his case study about this pioneering African American woman. Open for comment; Comment(s) posted.
- 09 Feb 2017
- Cold Call Podcast
Black Business Leaders Series: Putting Diversity to Work
In theory, most companies would love to diversify their workforce. In practice, hiring specifically to increase diversity can cause a variety of cultural problems within an organization. Professor Robin Ely discusses two case studies that train a critical lens on race-based and race-blind hiring. Open for comment; Comment(s) posted.
- 02 Feb 2017
- Cold Call Podcast
Black Business Leaders Series: The Entrepreneurship Behind Ebony Magazine
Over seven decades Ebony magazine has covered the most important African-American issues, personalities, and interests. Now it faces difficult times that most publications confront. Senior Lecturer Steve Rogers discusses his case study of Ebony's past, present, and future in this podcast. Open for comment; Comment(s) posted.
- 19 Jan 2017
- Cold Call Podcast
Can Wynton Marsalis and Lincoln Center Save Jazz Music?
With its listenership in steep decline, jazz legend Wynton Marsalis is looking to rebrand the genre and engineer its comeback. Rohit Deshpande discusses his recent case study on the effort. Open for comment; Comment(s) posted.
- 05 Jan 2017
- Cold Call Podcast
The American Food Paradox: Growing Obese and Going Hungry
One third of the United States population is obese, even as 50 million Americans struggle to find enough to eat. And all that in a country where 40 percent of the food made each year is thrown away. Jose Alvarez discusses how the former president of Trader Joe’s is experimenting with a potentially elegant, sustainable solution in a pilot store in Massachusetts. Open for comment; Comment(s) posted.
- 21 Dec 2016
- Cold Call Podcast
Target's Expensive Cybersecurity Mistake
Professor Suraj Srinivasan explores one of the largest cyber breaches in history, analyzing why failures happen, who should be held accountable, and how preventing them is both a technical problem and a matter of organizational design. Open for comment; Comment(s) posted.
- 08 Dec 2016
- Cold Call Podcast
How Wayfair Built a Furniture Brand from Scratch
What was once a collection of 240 home furnishing sites is now a single, successful brand, Wayfair.com. How that brand developed over time and the challenges and opportunities presented by search engine marketing are discussed by Thales Teixeira. Open for comment; Comment(s) posted.
- 23 Nov 2016
- Cold Call Podcast
Digital Change: Lessons from the Newspaper Industry
In a podcast, Professor Bharat Anand discusses Norwegian media giant Schibsted’s resounding success in the newspaper business through modernization of classified ads, bringing users together, and adopting a digital-first approach. Open for comment; Comment(s) posted.
- 17 Nov 2016
- Cold Call Podcast
Building Affordable Health Care in Paradise
By some accounts, only about 5 percent of people worldwide receive cardiac treatment they need to survive. Professor Tarun Khanna highlights the need for affordable health care at scale, and a possible model based on factory-like repetition and learning in the Cayman Islands. Open for comment; Comment(s) posted.
- 03 Nov 2016
- Cold Call Podcast
You're Fired: Managing Gray-Area Decisions
Joseph Badaracco discusses how managers can sort through difficult gray-area decisions, such as firing an employee. Open for comment; Comment(s) posted.
- 20 Oct 2016
- Cold Call Podcast
The Spectacular Fall and Fix of HealthCare.gov
Professor Len Schlesinger describes his case study around the enormous challenges involved with building, launching, and ultimately fixing HealthCare.gov—one of the largest IT fiascos ever. Open for comment; Comment(s) posted.
- 06 Oct 2016
- Cold Call Podcast
The Munich Oktoberfest: From Local Tradition to Global Capitalism
Professor Juan Alcacer discusses how the Oktoberfest brand has been transplanted around the globe, whether copycat festivals help or hurt its reputation, and to what extent its original hosts could or should be profit-motivated. Open for comment; Comment(s) posted.
- 22 Sep 2016
- Cold Call Podcast
Innovation Under Constraint: Constructing a Turnaround at Lego
In this podcast, Jan Rivkin takes us behind Lego's iconic building "bricks" and into the minds of its leaders as they tackle digital disruption, staying true to the brand, and engineering an impressive turnaround. Open for comment; Comment(s) posted.
- 08 Sep 2016
- Cold Call Podcast
How Netflix Built its House of Cards (and Changed TV Forever)
The TV drama "House of Cards" not only made Netflix a major entertainment player, but it changed the viewing habits of millions of watchers. In this Cold Call Podcast, Anita Elberse discusses her case study on the impact of this pioneering series and the small production company behind it. Open for comment; Comment(s) posted.
- 01 Sep 2016
- Cold Call Podcast
Behind Apple's Tax Situation, an Unprecedented Financial Policy
The European Union recently hit Apple with a $14.5 billion tax bill, but that’s hardly the first or worst financial challenge the technology giant has faced. Mihir Desai explains the financial wiring behind the inventors of the iPhone. Open for comment; Comment(s) posted.
- 25 Aug 2016
- Cold Call Podcast
Behind IBM's High-Risk Decision to Put Watson on 'Jeopardy'
The gamble looked like an epic fail when supercomputer Watson fumbled the first question. But failure didn't last long. Willy Shih describes IBM's marketing of Watson in a recent case study.
- 11 Aug 2016
- Cold Call Podcast
Why College Rankings Keep Deans Awake at Night
Can parents and prospective students trust college rankings? Bill Kirby unpacks this complex system, including what “world-class” actually means, what rankings don’t take into account, and how schools are learning to game an imperfect system. Open for comment; Comment(s) posted.
- 21 Jul 2016
- Cold Call Podcast
How Small Investors Can Bet Big on Brands They Love
LOYAL3 allows consumers to make small stock purchases of companies they love. In this Cold Call podcast, Luis M. Viceira discusses LOYAL3's move into IPOs and the idea that shareholders make better customers. Open for comment; Comment(s) posted.
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- 07 Jul 2016
- Cold Call Podcast
How to Fix a Broken Global Team
On a Cold Call podcast, professor Tsedal Neeley discusses her recent case study about a manager charged with corralling a hugely diverse, underperforming group and leading it back to success on a global scale. Open for comment; Comment(s) posted.
Black Business Leaders Series: Franklin Leonard, 'Black List' Mastermind
Using crowdsourcing to identify Hollywood’s hottest yet unproduced screenplays, Franklin Leonard's Black List is a coveted place to be—three films that appeared on the list are nominated for Best Picture awards this year. Professor Henry McGee, former president of HBO Home Entertainment, discusses his case study about Leonard and navigating Hollywood's film industry. Open for comment; Comment(s) posted.