HBS Case
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- 08 Aug 2022
- HBS Case
Building an 'ARMY' of Fans: Marketing Lessons from K-Pop Sensation BTS
Few companies can boast a customer base as loyal and engaged as BTS fans. In a case study, Doug Chung shares what marketers can learn from the boyband's savvy use of social media and authentic connection with listeners.
- 07 Jul 2022
- HBS Case
How a Multimillion-Dollar Ice Cream Startup Melted Down (and Bounced Back)
A Brooklyn-based ice cream shop was getting buzz, and Disney was pitching a brand partnership. So how did the business wind up filing for bankruptcy? A case study by Thomas Eisenmann and Lindsay N. Hyde examines the rise and fall—and recent rebound—of Ample Hills Creamery.
- 30 Jun 2022
- HBS Case
Peloton Changed the Exercise Game. Can the Company Push Through the Pain?
When COVID-19 closed gyms, seemingly everyone rushed to order a Peloton bike and claim a spot on the company's signature leader board. And then things quickly went downhill. A case study by Robert Dolan looks at the tough road the exercise equipment maker faces.
- 21 Jun 2022
- HBS Case
Free Isn’t Always Better: How Slack Holds Its Own Against Microsoft Teams
What will it take to win the collaboration app wars: massive scale or a loyal following? A case study by David Yoffie digs into the intense competition between Microsoft Teams and Salesforce's Slack.
- 09 Jun 2022
- HBS Case
From Truck Driver to Manager: US Foods’ Novel Approach to Staff Shortages
Restaurant closures, supply disruptions, and now, worker shortages. The pandemic has been hard on food suppliers. A case study by David Bell looks at the innovative thinking that helped one of the industry's biggest companies stabilize staffing—and grow.
- 26 May 2022
- HBS Case
Apple vs. Feds: Is iPhone Privacy a Basic Human Right?
Leaders today must be ready to take a stand on thorny social and political issues. A case study by Nien-hê Hsieh and Henry McGee examines how Apple CEO Tim Cook turned calls for data access into a rallying cry for privacy, and the complexities that followed.
- 05 May 2022
- HBS Case
College Degrees: The Job Requirement Companies Seek, but Don't Really Need
Hiring platforms routinely screen out experienced candidates simply because they aren't college graduates. With millions of openings going unfilled, Boris Groysberg says that companies should look for skills instead of degrees.
- 18 Apr 2022
- HBS Case
Dick’s Sporting Goods Followed Its Conscience on Guns—and It Paid Off
After the 2018 school shooting in Parkland, Florida, Dick's Sporting Goods' CEO declared: "I don't want to be part of the story anymore." Two new case studies by George Riedel go inside the retailer's decision to remove certain firearms from stores and restrict gun sales. Open for comment; 0 Comments.
- 16 Nov 2021
- HBS Case
How a Company Made Employees So Miserable, They Killed Themselves
Aggressive downsizing at France Télécom culminated in 19 employee suicides. Case studies by Cynthia Montgomery and Ashley Whillans show how mistreating workers can have deadly consequences. Open for comment; 0 Comments.
- 16 Jun 2021
- HBS Case
Cruising in Crisis: How Carnival Is Riding Out the COVID-19 Storm
COVID-19 has devastated the cruise industry, but one company may emerge stronger: Carnival. A case study by Stuart Gilson reveals how the cruising juggernaut is navigating the pandemic. Open for comment; 0 Comments.
- 06 May 2021
- HBS Case
How Four Women Made Miami More Equitable for Startups
A case study by Rosabeth Moss Kanter examines what it takes to break gender barriers and build thriving businesses in an emerging startup hub. Open for comment; 0 Comments.
- 02 Mar 2021
- HBS Case
The Tulsa Massacre: Is Racial Justice Possible 100 Years Later?
A new Harvard Business School case by Mihir Desai examines the Tulsa Massacre of 1921, and asks difficult questions about what reparations America owes to its Black citizens. Open for comment; 0 Comments.
- 07 Jul 2019
- HBS Case
Walmart's Workforce of the Future
A case study by William Kerr explores Walmart's plans for future workforce makeup and training, and its search for opportunities from digital infrastructure and automation. Open for comment; 0 Comments.
- 10 Apr 2019
- HBS Case
How Entrepreneurs Can Turn Lead Into Gold
Innovative about creating new products, entrepreneurs often lose imagination when it comes to funding their dreams. Andy Wu reveals alternatives beyond friends and family. Open for comment; 0 Comments.
- 21 Mar 2019
- HBS Case
The Ferrari Way
Secretive sports car maker Ferrari opens up to Stefan Thomke about how it has bucked industry trends to achieve success. Open for comment; 0 Comments.
- 28 Nov 2018
- HBS Case
On Target: Rethinking the Retail Website
Target is one big-brand retailer that seems to have survived and even thrived in the apocalyptic retail landscape. What's its secret? Srikant Datar discusses the company's relentless focus on online data. Open for comment; 0 Comments.
- 21 May 2018
- HBS Case
How Would You Price One of the World's Great Watches?
For companies with lots of innovation stuffed in their products, getting the price right is a crucial decision. Stefan Thomke discusses how watchmaker A. Lange & Söhne puts a price on its 173-year-old craftsmanship. Open for comment; 0 Comments.
- 31 Jul 2017
- HBS Case
It’s Hard to Fix the Family Business Without Offending the Family
Navigating complex relationships and understanding unwritten processes are among the many challenges of transitioning a family-owned business to the next generation. Len Schlesinger, Michael Raiche, and Roger Zhu discuss the dilemmas of a small Vietnamese restaurant in the case study “Pho Hoa Dorchester.” Open for comment; 0 Comments.
- 17 Apr 2017
- HBS Case
This Turkish Debt Collector Is Customer-friendly
A Turkish-based company pioneers a kinder, gentler method of collecting debt that Professor Dennis Campbell sees as an international model. Open for comment; 0 Comments.
What Does It Take to Safeguard a Legacy in Asset Management?
Diverse hiring, deep research, and a collaborative culture have defined Brown Capital's successful investment approach. But would those qualities endure after its founder retires? A case study by Luis Viceira and Emily McComb explores how the second-largest Black-founded investment firm is preparing for its next phase.