HBS Case
→
- 21 Mar 2016
- HBS Case
Can Customer Reviews Be 'Managed?'
Consumers increasingly rely on peer reviews on TripAdvisor and other sites to make purchase decisions, so it makes sense that companies have a stake in wanting to shape those opinions. But can they? Thales Teixeira says a good product trumps all. Open for comment; 0 Comments.
- 29 Feb 2016
- HBS Case
Bigbelly's Big Bet on the Digital Trash Can
Bigbelly wants to transform its solar-powered trash cans into digital hubs offering Wi-Fi access, advertising, and data-collecting sensors. (Oh, and garbage receptacles, too.) A new case study by Mitchell Weiss explores the challenges of a bold strategy pivot. Open for comment; 0 Comments.
- 21 Nov 2015
- HBS Case
HBS Cases: Stella McCartney Combines High Fashion with Environmental Values
Fashion designer Stella McCartney is the subject of a recent case study by Anat Keinan showing that luxury and sustainability need not be mutually exclusive. Open for comment; 0 Comments.
- 29 Jun 2015
- HBS Case
Consumer-centered Health Care Depends on Accessible Medical Records
There is a problem with medical records—they are scattered everywhere. John Quelch discusses approaches to integrate patient data so that medical professionals and patients can make better decisions. Open for comment; 0 Comments.
- 24 Jun 2015
- HBS Case
Upgrading School with a Startup Mentality
A case study by John Kim explores a new breed of "microschools" focused on reducing costs, enhancing educational impact, prioritizing customer satisfaction, and using technology to create continuous improvement. Open for comment; 0 Comments.
- 25 Mar 2015
- HBS Case
Tate’s Digital Makeover Transforms the Traditional Museum
What happens when the traditional museum-going experience meets the world of digital marketing? Meet the Magic Tate Ball and other wonders from the online version of the Tate museums. HBS senior lecturer and museum expert Jill Avery guides the tour. Open for comment; 0 Comments.
- 17 Feb 2015
- HBS Case
HBS Cases: The Battle for San Francisco
In San Francisco, tech companies are hoping to make the world a better place—but the fabric of the city is changing in the process. A new case by Clayton Rose explores this clash of cultures, and the role of business in promoting the right balance. Open for comment; 0 Comments.
- 19 Nov 2014
- HBS Case
Marketing Marijuana
Forget Big Tobacco—is the era of "Big Marijuana" that far off? As Harvard Business School marketing professor John A. Quelch reports, the Mile High City is taking on new meaning as a laboratory for the marketing of marijuana in Colorado—and across the country. Open for comment; 0 Comments.
- 10 Nov 2014
- HBS Case
How Restaurants in Lima and Copenhagen Became Best in the World
Harvard Business School professors Anat Keinan, Mukti Khaire, and Michael I. Norton deconstruct ground grasshoppers, upscale Peruvian cuisine, and other surprising elements that create the perfect culinary experience. Open for comment; 0 Comments.
- 25 Aug 2014
- HBS Case
Starbucks Reinvented
Nancy Koehn's new case on the rebirth of Starbucks under Howard Schultz "distills 20 years of my thinking about the most important lessons of strategy, leadership, and managing in turbulence." Closed for comment; 0 Comments.
- 11 Aug 2014
- HBS Case
The Business of Behavioral Economics
Leslie John and Michael Norton explore how behavioral economics can help people overcome bad habits and change for the better. Open for comment; 0 Comments.
- 16 Jul 2014
- HBS Case
Marketing Obamacare
HBS Professor John Quelch contends that the success of the Affordable Care Act depends more on marketing than it does on policy. And in Connecticut, he's got just the state to prove it. Open for comment; 0 Comments.
- 23 Apr 2014
- HBS Case
Are Electronic Cigarettes a Public Good or Health Hazard?
A new case study by John Quelch charts the growing popularity of electronic cigarettes and how tobacco companies and regulators are responding. Open for comment; 0 Comments.
- 03 Mar 2014
- HBS Case
Decommoditizing the Canned Tomato
Most commodity producers look to cut costs aggressively. So why is Mutti S.p.a, an Italian producer of tomato products, paying farmers more than competitors? Mary Shelman discusses her case study. Closed for comment; 0 Comments.
- 10 Feb 2014
- HBS Case
Stressing Safety in South Africa’s Platinum Mines
Gautam Mukunda discusses why and how he teaches a case study about Cynthia Carroll, the first woman and non-South African to serve as chief executive of mining giant Anglo American. Open for comment; 0 Comments.
- 30 Dec 2013
- HBS Case
HBS Cases: What Warren Buffett Saw in Newspapers
When Warren Buffett made a bid for troubled Media General's newspapers, analysts wondered whether the legendary investor had lost his fastball. Hardly, as Benjamin Esty's case reveals. Closed for comment; 0 Comments.
- 18 Dec 2013
- HBS Case
Lessons from the Lance Armstrong Cheating Scandal
Clayton S. Rose's recent case study looks at the behavior of teammates who were swept up in Lance Armstrong's cheating scandal. When do followers need to break away from their leader? Closed for comment; 0 Comments.
- 16 Dec 2013
- HBS Case
D’O: Making a Michelin-Starred Restaurant Affordable
Under the leadership of Chef Davide Oldani, the Italian restaurant D'O balances Michelin-star-level quality with affordable prices. In the following story and video, Professor Gary Pisano explains how Oldani does it. Open for comment; 0 Comments.
- 18 Mar 2013
- HBS Case
HBS Cases: LEGO
LEGO toys have captivated children and their parents for 80 years. But managing the enterprise has not always been fun and games. Professor Stefan H. Thomke explains the lessons behind a new case on the company. Closed for comment; 0 Comments.
Food Safety Economics: The Cost of a Sick Customer
When restaurants source from local growers, it can be more difficult to assess product safety—just another wrinkle in high-stakes efforts to keep our food from harming us. Just ask Chipotle. John A. Quelch discusses a recent case study on food testing. Open for comment; 0 Comments.