Delivering a Personalized Shopping Experience with AI
THE YES, a shopping app for fashion brands, uses a sophisticated algorithm to create and deliver a personalized store for every shopper, based on her style preferences, size, and budget. After launching the app in 2020, the founders had to decide whether to continue developing the algorithm to deliver on the company’s customer value proposition or to focus their resources on new customer acquisition, with the idea that more users on the app would improve the algorithm's performance. Senior Lecturer Jill Avery and The YES co-founder and CEO Julie Bornstein discuss this make-or-break dilemma in the case, The YES: Reimagining the Future of e-Commerce with Artificial Intelligence (AI). This episode was recorded live at Harvard Business School on March 30, 2022 as part of our Case Method 100 celebration.
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- 11 May 2022
- Managing the Future of Work Podcast
Virtually present: Meta’s vision for the hybrid workplace
The pandemic has forced businesses to reassess how, where, and when work gets done. The competition to provision this transformation is intense. Facebook parent Meta is looking to bridge the community experience of social media and the collaborative aspects of work via familiar interfaces and new, virtual experiences. Christine Trodella joins Bill Kerr.
- 04 May 2022
- Managing the Future of Work Podcast
Can Handshake’s endless college job fair democratize employment?
The pandemic has underscored the value of distance learning and remote work and bolstered the case for virtualizing the college-to-career connection. Over the past decade, Handshake has established itself as the dominant jobs network and recruiting platform. Co-founder and CEO Garrett Lord explains how taking the campus out of the equation levels the playing field.
- 03 May 2022
- Cold Call Podcast
Can a Social Entrepreneur End Homelessness in the US?
Community Solutions is a nonprofit founded in 2011 by Rosanne Haggerty, with the ambitious goal of ending chronic homelessness in America. Its “Built for Zero” methodology takes a public health approach, helping communities across the US use better data collection and outreach to improve government processes and piecemeal solutions. In 2021, Community Solutions was awarded a $100 million grant from the MacArthur Foundation, and Haggerty and her team had to decide how to prioritize projects and spending to maximize the grant’s impact. Should they continue to focus on unhoused veterans or expand their work to include families and youth in need of housing? Senior Lecturer Brian Trelstad discusses Haggerty’s approach in his case, "Community Solutions."
- 27 Apr 2022
- Managing the Future of Work Podcast
Building back a better supported federal workforce
Government work has gotten a bad rap of late, even as it’s arguably more essential than ever. Can a labor-friendly administration jump-start the modernization and rejuvenation of the federal workforce? Kiran Ahuja, Director of the U.S. Office of Personnel Management, discusses the agency’s post-Covid strategy and its initiatives on diversity, accessibility, pay equity, and collective bargaining.
- 19 Apr 2022
- Cold Call Podcast
What Role Do Individual Leaders Play in Corporate Governance?
From 1997 to 2012, Scott Tucker built a nationwide network of payday lending businesses, becoming a pioneer in online lending along the way. Many of his borrowers could not access credit from commercial banks and depended on payday loans as a financial lifeline to cope with emergency expenses. But in 2012 federal prosecutors indicted Tucker on several criminal charges that he violated disclosure requirements. He was later convicted on 14 charges, including racketeering, misleading disclosures, and fraud. Associate Professor Aiyesha Dey discusses how the case, “Scott Tucker: Race to the Top,” examines the role of individual leaders in the corporate governance system, as well as their responsibility for creating a positive corporate culture that embodies ethics, self-restraint, and a commitment to serve. Open for comment; 0 Comments.
- 13 Apr 2022
- Managing the Future of Work Podcast
Micha Kaufman on the new terms of the talent bargain
The pandemic took remote work mainstream. This gave a boost to online platforms for freelance professionals and highly skilled workers. Micha Kaufman, founder and CEO of Fiverr, explains how businesses have gotten better at leveraging this talent, how freelancers have are finding new opportunities, and what policies can help support this model.
- 05 Apr 2022
- Cold Call Podcast
Transforming Deloitte’s Approach to Consulting
Pixel helps facilitate open talent and crowdsourcing for Deloitte Consulting client engagements. But while some of Deloitte’s principals are avid users of Pixel’s services, uptake across the organization has been slow, and in some pockets has met with deep resistance. Balaji Bondili, head of Pixel, must decide how best to grow Deloitte Consulting’s use of on-demand talent, as consulting companies and their clients face transformative change. Professor Mike Tushman discusses Deloitte’s challenges in pursuing this new approach to consulting, and what it takes to be a “corporate explorer” like Bondili in his case, “Deloitte’s Pixel: Consulting with Open Talent.” Open for comment; 0 Comments.
- 30 Mar 2022
- Managing the Future of Work Podcast
Working with software robots
How far up the white-collar value chain is automation pushing and what's the optimal mix of human and machine intelligence? Bill Kerr interviews Daniel Dines, co-founder and CEO of robotic process automation (RPA) giant UiPath.
- 22 Mar 2022
- Cold Call Podcast
How Etsy Found Its Purpose and Crafted a Turnaround
Etsy, the online seller of handmade goods, was founded in 2005 as an alternative to companies that sold mass-manufactured products. The company grew substantially, but remained unprofitable under the leadership of two early CEOs. Ten years later, Etsy went public and was forced into a new arena, where it was beholden to stakeholders who demanded financial success and accountability. Unable to contain costs, the company was almost bought out by private equity firms in 2017—until CEO Josh Silverman arrived with a mission to save the company financially and, in the process, save its soul. Harvard Business School professor Ranjay Gulati discusses the purpose-driven turnaround Silverman and his team led at Etsy—to make the company profitable and improve its social and environmental impact—in the case, “Etsy: Crafting a Turnaround to Save the Business and Its Soul.” Open for comment; 0 Comments.
- 09 Mar 2022
- Managing the Future of Work Podcast
Iron Mountain's hybrid workforce transformation
How do you manage a digital transformation while steering a heavily frontline business through a pandemic? Iron Mountain CHRO Edward Greene explains how the 70-year-old records management company is developing talent internally and staffing up to enter new markets.
- 08 Mar 2022
- Cold Call Podcast
France Telecom: Corporate Restructuring and Employee Well-Being
The France Telecom case series follows the evolution of the organization from a national telephone monopoly to a private company facing severe challenges. These included a lessening competitive advantage, with the advent of mobile carriers and competition from other countries, as well as a workforce that was much larger than needed and included many civil servants, making it difficult to reduce headcount. As increasing pressure mounted internally to make changes and 22,000 jobs were lost between 2006 and 2009, the culture at France Telecom shifted from one where employees were proud to work to one where the physical and mental wellbeing of some employees became increasingly fragile. Did corporate leaders push employees too far, creating unacceptable levels of stress and unhappiness? Professors Cynthia Montgomery and Ashley Whillans discuss some fundamental tensions between the pressures and benefits of capitalism, the responsibilities of management, and the day-to-day and long-term impacts on employee well-being in the case, “France Telecom: A Difficult Restructuring.” Open for comment; 0 Comments.
- 23 Feb 2022
- Managing the Future of Work Podcast
MFW research: Rethinking low-wage work
What's the business case for upgrading low-wage, high-turnover jobs? Joe Fuller joins his Managing the Future of Work co-chair and podcast co-host, Bill Kerr, to unpack the project's recent report, Building From the Bottom Up.
- 22 Feb 2022
- Cold Call Podcast
How to Scale a Startup Marketplace for Used Furniture
AptDeco, a peer-to-peer marketplace for used furniture in the New York City area, was growing rapidly in the massive $120 billion furniture market, despite its complexity and high costs. Co-founders Reham Fagiri and Kalam Dennis were considering different options to scale the business, including converting sellers into buyers and vice versa, finding superusers to fuel the supply for their platform, expanding to new markets, and rebranding with a sustainability focus. Professor Ayelet Israeli and AptDeco co-founder Kalam Dennis discuss the best way to scale the business in the case, “AptDeco: Circular Economy Furniture Marketplace.” Open for comment; 0 Comments.
- 15 Feb 2022
- Cold Call Podcast
How to Make Venture Capital Accessible for Black Founders: An Entrepreneur’s Dilemma
In May of 2021, Kevin D. Johnson had just graduated from a rigorous Executive MBA program, and he needed to decide on his next career move. Johnson was the founder and CEO of a successful media company, but his career goals had shifted during business school. He wanted to use his talents to help other BIPOC entrepreneurs access capital and provide opportunities to create intergenerational wealth. Johnson evaluated his four options: work full-time at an online platform dedicated to connecting Black founders with funding, join a BIPOC-focused venture capital ("VC") firm, pursue a job at an established VC firm, or continue scaling his media company. Harvard Business School senior lecturer Jo Tango and Johnson discuss which option he should choose in the case, “Kevin D. Johnson: To Be a Venture Capitalist or an Operator.” Open for comment; 0 Comments.
- 09 Feb 2022
- Managing the Future of Work Podcast
Goodwill’s Steve Preston on how to upcycle career prospects
Goodwill Industries International may be synonymous with thrifting but the 120-year-old nonprofit is a major provider of workforce development and skills training. President and CEO, Steve Preston, explains the international organization’s mission, how it works with employers and partners to bolster opportunity for underserverd individuals, and how it’s keeping physical and virtual doors open through the pandemic.
- 08 Feb 2022
- Cold Call Podcast
What’s Next for Nigerian Production Studio EbonyLife Media?
After more than 20 years in the media industry in the UK and Nigeria, EbonyLife Media CEO Mo Abudu is considering several strategic changes for her media company’s future. Will her mission to tell authentic African stories to the world be advanced by distributing films and TV shows direct to customers? Or should EbonyLife instead distribute its content through third-party streaming services, like Netflix? Assistant Professor Andy Wu discusses Abudu’s plans for her company in his case, EbonyLife Media. Open for comment; 0 Comments.
- 01 Feb 2022
- Cold Call Podcast
Making Diverse Leadership a Priority at Whittier College
In 2018, Linda Oubré was selected as the president of Whittier College in Los Angeles County – the first Black woman to serve in that role. The student body had been slowly evolving to represent the growing diversity of the surrounding area, but the college’s leadership remained largely white and male. Oubré set her sights on diversifying the college’s staff, administration, and board of trustees. Harvard Business School professor Debora Spar and Oubré discuss how she galvanized support among the college’s constituents, while making hard changes in the case, “Linda Oubré at Whittier College.” Open for comment; 0 Comments.
- 26 Jan 2022
- Managing the Future of Work Podcast
Josh Bersin on why CHROs are at the center of the action
HR is reinventing itself on the fly and under increasing pressure. HR expert Josh Bersin explains how the field is adapting to play a more varied and strategic role amid economic, technological, demographic, and cultural change.
- 25 Jan 2022
- Cold Call Podcast
How Footwear Startup Allbirds is Decarbonizing Fashion
In 2021, the footwear startup Allbirds was extending its product range into apparel and expanding beyond its online store to open more retail stores around the world. It was also freely sharing its know-how and material innovations with its competitors to try to scale its efforts to decarbonize fashion, by substituting natural materials for conventional petroleum-based materials and leather. But the company also had to find ways to remain differentiated, based on design and comfort. Professor Mike Toffel and Allbirds co-founder and CEO Joey Zwillinger discuss the growing environmental impact of the fashion industry and how the company managed the tension between advancing its environmental mission and staying ahead of competitors in the case, Allbirds: Decarbonizing Fashion. Open for comment; 0 Comments.
Delivering a Personalized Shopping Experience with AI
THE YES, a shopping app for fashion brands, uses a sophisticated algorithm to create and deliver a personalized store for every shopper, based on her style preferences, size, and budget. After launching the app in 2020, the founders had to decide whether to continue developing the algorithm to deliver on the company’s customer value proposition or to focus their resources on new customer acquisition, with the idea that more users on the app would improve the algorithm's performance. Senior Lecturer Jill Avery and The YES co-founder and CEO Julie Bornstein discuss this make-or-break dilemma in the case, The YES: Reimagining the Future of e-Commerce with Artificial Intelligence (AI). This episode was recorded live at Harvard Business School on March 30, 2022 as part of our Case Method 100 celebration.