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    Israeli, AyeletRemove Israeli, Ayelet →

    Page 1 of 6 Results
    • 18 Oct 2022
    • Research & Ideas

    When Bias Creeps into AI, Managers Can Stop It by Asking the Right Questions

    by Rachel Layne

    Even when companies actively try to prevent it, bias can sway algorithms and skew decision-making. Ayelet Israeli and Eva Ascarza offer a new approach to make artificial intelligence more accurate.

    • 22 Feb 2022
    • Cold Call Podcast

    How to Scale a Startup Marketplace for Used Furniture

    Re: Ayelet Israeli

    AptDeco, a peer-to-peer marketplace for used furniture in the New York City area, was growing rapidly in the massive $120 billion furniture market, despite its complexity and high costs. Co-founders Reham Fagiri and Kalam Dennis were considering different options to scale the business, including converting sellers into buyers and vice versa, finding superusers to fuel the supply for their platform, expanding to new markets, and rebranding with a sustainability focus. Professor Ayelet Israeli and AptDeco co-founder Kalam Dennis discuss the best way to scale the business in the case, “AptDeco: Circular Economy Furniture Marketplace.” Open for comment; 0 Comments.

    • 17 Mar 2021
    • Research & Ideas

    Beyond Pajamas: Sizing Up the Pandemic Shopper

    by Ayelet Israeli, Eva Ascarza, and Laura Castrillo

    COVID-19 forced many shoppers to make their first online purchases. But will these customers stick around? Research by Ayelet Israeli, Eva Ascarza, and colleague. Open for comment; 0 Comments.

    • 19 Jan 2021
    • Working Paper Summaries

    The Value of Descriptive Analytics: Evidence from Online Retailers

    by Ron Berman and Ayelet Israeli

    Analytics are descriptive when they describe what happened. Descriptive-analytics solutions are popular among marketers and retailers. This paper provides a benchmark for the benefits of using a descriptive dashboard and illustrates how to potentially extract these benefits.

    • 08 Nov 2018
    • Cold Call Podcast

    Could Big Data Replace the Creative Director at the Gap?

    Re: Ayelet Israeli

    Is it time to throw out the creative director and rely on big data to predict what consumers want to wear next? Assistant Professor Ayelet Israeli discusses how Gap CEO Art Peck considers a bold idea to boost sales. Open for comment; 0 Comments.

    • 05 Apr 2017
    • Research & Ideas

    For Women Especially, It Pays to Know What Car Repairs Should Cost

    by Wendy Guild Swearingen

    Consumers can negotiate cheaper auto repair prices by convincing service reps they know something about market rates—helping women overcome gender discrimination, according to recently published research by Ayelet Israeli and co-authors. Open for comment; 0 Comments.

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