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    • COVID-19 Business Impact Center
      COVID-19 Business Impact Center
      Cold Call
      A podcast featuring faculty discussing cases they've written and the lessons they impart.
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      • 23 Feb 2021
      • Cold Call Podcast

      Examining Race and Mass Incarceration in the United States

      The late 20th century saw dramatic growth in incarceration rates in the United States. Of the more than 2.3 million people in US prisons, jails, and detention centers in 2020, 60 percent were Black or Latinx. Harvard Business School assistant professor Reshmaan Hussam probes the assumptions underlying the current prison system, with its huge racial disparities, and considers what could be done to address the crisis of the American criminal justice system in her case, “Race and Mass Incarceration in the United States.”  Open for comment; 0 Comment(s) posted.

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      John, K. LeslieRemove John, K. Leslie →

      Page 1 of 34 Results →
      • 08 Sep 2020
      • Sharpening Your Skills

      Capitalism Works Better When I Can See What You're Doing

      by Sean Silverthorne

      Lower prices. More innovation. Better government. Transparency fuels the basic principles of competitive business and open government. Well, most of the time. Open for comment; Comment(s) posted.

      • 22 May 2020
      • In Practice

      Post-COVID Health Care: More Screens, Less Red Tape?

      by Danielle Kost

      The coronavirus pandemic might lead to major changes in patient care, physician compensation, and regulation. Experts from Harvard Business School's Health Care Initiative share their predictions. Open for comment; Comment(s) posted.

      • 19 May 2020
      • Research & Ideas

      Why Privacy Protection Notices Turn Off Shoppers

      by Michael Blanding

      It seems counterintuitive, but website privacy protection notices appear to discourage shoppers from buying, according to Leslie John. Open for comment; Comment(s) posted.

      • 13 Apr 2020
      • Working Paper Summaries

      The Bulletproof Glass Effect: When Privacy Notices Backfire

      by Aaron R. Brough, David A. Norton, and Leslie John

      Consumers regularly encounter privacy notices explaining if and how their personal information will be collected, stored, used, and shared. Evidence in this study demonstrates that privacy notices, though designed to promote a sense of confidence that personal data will not be misused, can undermine consumer trust and decrease purchase intent.

      • 31 Mar 2020
      • Cold Call Podcast

      Controlling the Emotion of Negotiation

      Leslie John discusses the importance of asking (and answering) the right questions when negotiating, particularly under emotional stress. Open for comment; Comment(s) posted.

      • 17 Mar 2020
      • Working Paper Summaries

      From Sweetheart to Scapegoat: Brand Selfie-Taking Shapes Consumer Behavior

      by Reto Hofstetter, Gabriela Kunath, and Leslie K. John

      Using a dataset of more than 280,000 user reviews on Yelp, this paper describes a series of eight studies exploring how brand selfie-taking affects consumers’ behavior and sense of connection toward a brand.

      • 10 Feb 2020
      • Working Paper Summaries

      Fostering Perceptions of Authenticity via Sensitive Self-Disclosure

      by Li Jiang, Maryam Kouchaki, Francesca Gino, Reihane Boghrati, and Leslie John

      By making sensitive self-disclosures, leaders can enhance how authentic their followers perceive them to be, leading to positive interpersonal outcomes and potentially organizational ones as well. Aside from the obvious costs of disclosing weaknesses, leaders may also reap surprising benefits from doing so.

      • 17 Oct 2019
      • Research & Ideas

      ‘Chick Beer’ for Women? Why Gender Marketing Repels More Than Sells

      by Dina Gerdeman

      Just how far will women go to avoid products labeled "for women?" Research by Leslie K. John and colleagues explores why gender marketing usually offends the very people a company is trying to attract. Open for comment; Comment(s) posted.

      • 27 Mar 2019
      • Cold Call Podcast

      Will Startup Fishbowl Become the Social Media App for Your Industry?

      Fishbowl's founders have built a social media platform allowing professionals to connect anonymously and with candor within their companies and industries. Can they grow? Leslie John discusses her case study on the boundaries of social media and personal privacy. Open for comment; Comment(s) posted.

      • 13 Mar 2019
      • Research & Ideas

      Ignore This Advice at Your Own Peril

      by Dina Gerdeman

      Refusing to act on advice from a respected colleague or mentor can backfire and damage your working relationship, a new study says. Hayley Blunden explains the career implications of seeking counsel from others. Open for comment; Comment(s) posted.

      • 07 Mar 2019
      • Working Paper Summaries

      Calculators for Women: When Identity Appeals Provoke Backlash

      by Tami Kim, Kate Barasz, Leslie John, and Michael Norton

      With calculators targeted to women and laundry products aimed at men, examples of identity-based labeling—or “identity appeals”—abound in advertising and marketing. Five studies show when and why such identity appeals backfire. Identity appeals may fail equally whether they evoke negative or just milder stereotypes.

      • 04 Mar 2019
      • Working Paper Summaries

      The Revision Bias

      by Ximena Garcia-Rada, Leslie John, Ed O’Brien, and Michael I. Norton

      Companies often release revised editions of books, director’s cuts of movies, and technological updates, on the assumption that revising products and services leads to better outcomes. Nine studies, however, document the revision bias: the tendency to prefer things that were revised, regardless of whether the revised versions are objectively better than their predecessors.

      • 10 Oct 2018
      • Research & Ideas

      The Legacy of Boaty McBoatface: Beware of Customers Who Vote

      by Michael Blanding

      Companies that encourage consumers to vote online should be forewarned—they may expect more than you promise, according to research by Michael Norton, Leslie John, and colleagues. Open for comment; Comment(s) posted.

      • 18 Jun 2018
      • Research & Ideas

      Warning: Scary Warning Labels Work!

      by Dina Gerdeman

      If you want to convince consumers to stay away from unhealthy diet choices, don't be subtle about possible consequences, says Leslie John. These graphically graphic warning labels seem to do the trick. Open for comment; Comment(s) posted.

      • 03 Jan 2018
      • Sharpening Your Skills

      5 Career-Related New Year’s Resolutions (and 5 Tips for Keeping Them)

      by Carmen Nobel

      Here are well-researched tips from Harvard Business School faculty to help you keep your career-related resolutions this year. Open for comment; Comment(s) posted.

      • 27 Nov 2017
      • Research & Ideas

      Beware the Lasting Impression of a 'Temporary' Selfie

      by Rachel Layne

      Some social media apps promise to delete your messages after they are read. The problem: The memory of your uninhibited behavior lingers. Research by Leslie K. John and colleagues. Open for comment; Comment(s) posted.

      • 17 Oct 2017
      • First Look

      First Look at New Research and Ideas, October 17, 2017

      Sean Silverthorne

      Beware the lasting impression of a temporary selfie ... Competing against Cannes, Sundance, and Toronto film festivals ... Should a leading game developer sell out?

      • 18 Sep 2017
      • Research & Ideas

      'Likes' Lead to Nothing—and Other Hard-Learned Lessons of Social Media Marketing

      by Dina Gerdeman

      A decade-and-a-half after the dawn of social media marketing, brands are still learning what works and what doesn't with consumers. Open for comment; Comment(s) posted.

      • 24 Jul 2017
      • Research & Ideas

      People Have an Irrational Need to Complete 'Sets' of Things

      by Carmen Nobel

      People are irrationally motivated to complete arbitrary sets of tasks, donations, or purchases—and organizations can take advantage of that, according to new research by Kate Barasz, Leslie John, Elizabeth Keenan, and Michael Norton. Open for comment; Comment(s) posted.

      • 30 May 2017
      • First Look

      First Look at New Research and Ideas, May 30

      Sean Silverthorne

      Advice for those seeking advice ... Should CEOs become social activists? ... What companies don’t know about location.

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