- 24 Nov 2020
- Working Paper Summaries
Accounting for Product Impact in the Consumer Finance Industry
A framework and method for measuring and monetizing product impact across industries, applying it to two competitors in the consumer finance space.
- 19 Nov 2019
- Op-Ed
Gender Bias Complaints against Apple Card Signal a Dark Side to Fintech
The possibility that Apple Card applicants were subject to gender bias opens a new frontier for the financial services sector in which regulators are largely absent, argues Karen Mills. Open for comment; Comment(s) posted.
- 14 Jun 2018
- Cold Call Podcast
How Chase Sapphire Made Credit Cool for Millennials
The Chase Sapphire Reserve card was one of the hottest product launches in 2016. But what would be its next act, now that the introductory offer of 100,000 points was reduced? Shelle Santana discusses JP Morgan's strategy. Open for comment; Comment(s) posted.
- 15 Oct 2014
- Research & Ideas
Apple Pay’s Technology Adoption Problem
Apple wants to convert your iPhone into a digital wallet with Apple Pay. Professors Benjamin Edelman and Willy Shih assess its chances for success and wonder if consumers have a compelling reason to make the switch. Closed for comment; 12 Comment(s) posted.
A New Way to Cut Credit Card Debt: Pay Off One Purchase at a Time
Letting credit card customers pay back specific purchases encourages borrowers to go beyond the minimum, says research by Michael Norton and colleagues. Open for comment; Comment(s) posted.