
- 20 Apr 2021
- Cold Call Podcast
What Went Wrong with the Boeing 737 Max?
How did the evolution of Boeing’s organization and management lead up to two tragic plane crashes—the crash of Lion Air flight 610 on October 29, 2018, in Indonesia, and the crash of Ethiopian Airlines flight 302 on March 9, 2019, in Ethiopia—in which a total of 346 people died? What role did cost cutting, FAA pressure, and CEO succession play in laying the foundation for this tragedy? Professor Bill George discusses the long roots that ultimately led to two tragic Boeing 737 Max crashes, and examines the response of Boeing executives to the crisis in his case, “What Went Wrong with Boeing's 737 Max?” Open for comment; 0 Comment(s) posted.
- 04 Feb 2013
- Research & Ideas
Are the Big Four Audit Firms Too Big to Fail?
Although the number of audit firms has decreased over the past few decades, concerns that the "Big Four" survivors have become too big to fail may be a stretch. Research by professor Karthik Ramanna and colleagues suggests instead that audit firms are more concerned about taking risks. Closed for comment; 13 Comment(s) posted.
Multi-Product Duopoly with Cross-Product Cost Interdependencies
Multi-product firms in many industries lack the flexibility to choose different quality tiers for different product lines. Once committed to a certain quality tier, either high or low, in one product line, it is usually more costly to offer another product line in a different quality tier instead of offering it in the same tier. This paper probes the strategic implications of this combination of brand stickiness and operational complexity for duopoly competition.