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New research on growth and development strategy from Harvard Business School faculty on issues including strategies for growing startups, building a business in a struggling economy, and the dangers of overexpansion.
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Transforming the Workplace for People with Disabilities

Re: Lakshmi Ramarajan

In 2019, Nadine Vogel, founder and CEO of Springboard Consulting, needed to decide the best path forward to grow her small consulting firm. Springboard works with Fortune 500 companies on issues related to disability and the workforce. Should Vogel expand the topics she works on with her current clients, or should she explore the possibility of moving into a new market of smaller businesses? Vogel joins Harvard Business School professor Lakshmi Ramarajan and Harvard Kennedy School professor Hannah Riley Bowles to discuss her experience starting and scaling her firm, while also being a caregiver to two children with disabilities, in the case, “Nadine Vogel: Transforming the Marketplace, Workplace, and Workforce for People with Disabilities.”

Are Management Consulting Firms Failing to Manage Themselves?

by David Fubini

In response to unprecedented client demand a few years ago, consulting firms went on a growth-driven hiring spree, but now many of these firms are cutting back staff. David Fubini questions whether strategy firms, which are considered experts at solving a variety of problems for clients, are struggling to apply their own management principles internally to address their current challenges.

Lessons in Business Innovation from Legendary Restaurant elBulli

Re: Michael I. Norton

Ferran Adrià, chef at legendary Barcelona-based restaurant elBulli, was facing two related decisions. First, he and his team must continue to develop new and different dishes for elBulli to guarantee a continuous stream of innovation, the cornerstone of the restaurant's success. But they also need to focus on growing the restaurant’s business. Can the team balance both objectives? Professor Michael I. Norton discusses the connections between creativity, emotions, rituals, and innovation – and how they can be applied to other domains – in the case, “elBulli: The Taste of Innovation,” and his new book, The Ritual Effect.

Checking Your Ethics: Would You Speak Up in These 3 Sticky Situations?

by Michael Blanding

Would you complain about a client who verbally abuses their staff? Would you admit to cutting corners on your work? The answers aren't always clear, says David Fubini, who tackles tricky scenarios in a series of case studies and offers his advice from the field.

Can Remote Surgeries Digitally Transform Operating Rooms?

Launched in 2016, Proximie was a platform that enabled clinicians, proctors, and medical device company personnel to be virtually present in operating rooms, where they would use mixed reality and digital audio and visual tools to communicate with, mentor, assist, and observe those performing medical procedures. The goal was to improve patient outcomes. The company had grown quickly, and its technology had been used in tens of thousands of procedures in more than 50 countries and 500 hospitals. It had raised close to $50 million in equity financing and was now entering strategic partnerships to broaden its reach. Nadine Hachach-Haram, founder and CEO of Proximie, aspired for Proximie to become a platform that powered every operating room in the world, but she had to carefully consider the company’s partnership and data strategies in order to scale. What approach would position the company best for the next stage of growth? Harvard Business School associate professor Ariel Stern discusses creating value in health care through a digital transformation of operating rooms in her case, “Proximie: Using XR Technology to Create Borderless Operating Rooms.”

Can Business Transform Primary Health Care Across Africa?

Re: Regina E. Herzlinger

mPharma, headquartered in Ghana, is trying to create the largest pan-African health care company. Their mission is to provide primary care and a reliable and fairly priced supply of drugs in the nine African countries where they operate. Co-founder and CEO Gregory Rockson needs to decide which component of strategy to prioritize in the next three years. His options include launching a telemedicine program, expanding his pharmacies across the continent, and creating a new payment program to cover the cost of common medications. Rockson cares deeply about health equity, but his venture capital-financed company also must be profitable. Which option should he focus on expanding? Harvard Business School Professor Regina Herzlinger and case protagonist Gregory Rockson discuss the important role business plays in improving health care in the case, “mPharma: Scaling Access to Affordable Primary Care in Africa.”

Using Design Thinking to Invent a Low-Cost Prosthesis for Land Mine Victims

Re: Srikant M. Datar

Bhagwan Mahaveer Viklang Sahayata Samiti (BMVSS) is an Indian nonprofit famous for creating low-cost prosthetics, like the Jaipur Foot and the Stanford-Jaipur Knee. Known for its patient-centric culture and its focus on innovation, BMVSS has assisted more than one million people, including many land mine survivors. How can founder D.R. Mehta devise a strategy that will ensure the financial sustainability of BMVSS while sustaining its human impact well into the future? Harvard Business School Dean Srikant Datar discusses the importance of design thinking in ensuring a culture of innovation in his case, “BMVSS: Changing Lives, One Jaipur Limb at a Time.”

What Does It Take to Build as Much Buzz as Booze? Inside the Epic Challenge of Cannabis-Infused Drinks

by Jay Fitzgerald

The market for cannabis products has exploded as more states legalize marijuana. But the path to success is rife with complexity as a case study about the beverage company Cann by Ayelet Israeli illustrates.

How Do CEOs Make Strategy?

by Mu-Jeung Yang, Michael Christensen, Nicholas Bloom, Raffaella Sadun, and Jan Rivkin

A study of 262 Harvard Business School-educated CEOs traces differences in strategic decision-making across managers. CEOs leading larger, faster-growing firms tend to make highly structured strategic decisions and use more analytical deliberation. Management education has long-lasting effects on decision-making.

How the Coronavirus Is Already Rewriting the Future of Business

by Dina Gerdeman

We asked Harvard Business School experts how the COVID-19 pandemic is likely to change business practice. Open for comment; 0 Comments.

Under Pressure, Oxxo Rethinks the Convenience Store

Re: Tatiana Sandino

Mexican convenience store chain Oxxo dominated its market—until its chief rival doubled in size almost overnight. Professor Tatiana Sandino discusses her recent case study CEO Eduardo Padilla's response. Open for comment; 0 Comments.

Intelligent Design of Inclusive Growth Strategies

by Robert S. Kaplan, George Serafeim, and Eduardo Tugendhat

How companies, working with a catalyst, can redesign supply chains to achieve economic, environmental, and social returns.

Solving the Riddle of How Companies Grow Over Time

by Michael Blanding

Can company growth rates persist over long periods of time? A new study of long-lasting enterprises might make CEOs rethink their strategies, says Gary Pisano. Open for comment; 0 Comments.

The Airbnb Lesson for Startups? Success Takes More Than Technology

by Danielle Kost

As investors speculate about the timing of an Airbnb IPO, Thales S. Teixeira discusses the analog tactics and economic conditions that helped catapult the company. Open for comment; 0 Comments.

Can Khan Academy Scale to Educate Anyone, Anywhere?

Khan Academy is an online global education nonprofit launched by Sal Khan with the audacious mission to “provide a free world-class education for anyone, anywhere.” Professor Bill Sahlman discusses his case study of the company. Open for comment; 0 Comments.

If the Key to Business Success Is Focus, Why Does Amazon Work?

Re: Sunil Gupta

Sunil Gupta explores the infiltration of Amazon into dozens of industries including web services, grocery, and movie production. What’s the big plan? Is the company spread too thin? Open for comment; 0 Comments.

What Should the Leadership of YouTube Do?

by James Heskett

SUMMING UP Readers comment on how YouTube CEO Susan Wojcicki should solve its “sustainability” versus "respectability" problem. What should YouTube do? asks James Heskett. Open for comment; 0 Comments.

How Big Companies Can Outrun Disruption

by Martha Lagace

Large companies can be easy targets for disruption, but Gary Pisano says there are steps that can keep them ahead of the innovation curve. Rule 1: Don't emulate startup cultures. Open for comment; 0 Comments.

Marketplace Scalability and Strategic Use of Platform Investment

by Jin Li, Gary P. Pisano, and Feng Zhu

One well-known feature of marketplace platforms like Airbnb and eBay is their scalability. This paper identifies the strategic trade-off and implications for scalability when a platform provides services to existing and potential sellers that help reduce their fixed costs of running the business. Timing this investment is an important consideration for maximizing marketplace scalability.

Pioneer (Dis-)advantages in Markets for Technology

by Moritz Fischer, Joachim Henkel, and Ariel Dora Stern

When and how to enter a new market is central to firms’ innovation strategies, including in the medical device industry. The authors show how to evaluate early-mover advantage vs. disadvantage when the primary option to monetize an innovation lies in selling it in an intermediate “market for technology” rather than in a final product market.