- 17 Feb 2020
- Sharpening Your Skills
How Entrepreneurs Can Find the Right Problem to Solve
Identifying a customer's pain points is the first step for entrepreneurs in developing a new product. Julia Austin offers tips for choosing the right "job to be done." Open for comment; Comment(s) posted.
- 27 Sep 2017
- Research & Ideas
What Happens When Ordinary People Get Creative?
Move over, creative geniuses. Teresa Amabile says the world needs to pay more attention to the creative processes of everyday people, especially in an age when big ideas often come from the crowdsourced masses. Open for comment; Comment(s) posted.
- 31 Jul 2017
- Working Paper Summaries
In Pursuit of Everyday Creativity
This paper describes the most compelling research trends around creativity and innovation. It suggests that 1) creative behavior of ordinary individuals is likely to become more important to the development of products and services, and 2) future studies should focus on such creative behavior—and related psychological states and environmental contexts—as it happens.
- 12 Dec 2011
- HBS Case
HBS Cases: Clocky, the Runaway Alarm Clock
There had not been an innovative breakthrough in alarm clock design since the snooze button until entrepreneur Gauri Nanda created Clocky. Her runaway hit has been the inspiration for several cases written by Professor Elie Ofek. Closed for comment; 8 Comment(s) posted.
Recessions Push Some Entrepreneurs to Launch Too Soon
Research by Maria Roche looks at how past economic downturns forced job-insecure, high-tech entrepreneurs to rush their ventures to market. Will COVID-19 do the same? Open for comment; Comment(s) posted.