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New research on innovation from Harvard Business School faculty on issues including encouraging creativity, managing teams, and problem solving.
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Can AI Predict Whether Shoppers Would Pick Crest Over Colgate?

by Kristen Senz

Is it the end of customer surveys? Definitely not, but research by Ayelet Israeli sheds light on the potential for generative AI to improve market research. But first, businesses will need to learn to harness the technology.

Lessons on Life, Graffiti, and Value: 'It's in That Darkness That You Can Actually Develop and Evolve'

by Christina Pazzanese, Harvard Gazette

The art world has only recently started to place value on graffiti, but for James Riley, the craft's contribution to his life has been indelible. He reflects on his youth in Los Angeles, his art, and his research.

Why Confronting Racism in AI 'Creates a Better Future for All of Us'

by Barbara DeLollis

Rather than build on biased data and technology from the past, artificial intelligence has an opportunity to do better, says Business in Global Society Fellow Broderick Turner. He highlights three myths that prevent business leaders from breaking down racial inequality.

How Should Artificial Intelligence Be Regulated—if at All?

by James Heskett

Some AI pioneers say the technology could be a risk to humanity, and some governments have taken steps to rein it in. But who should set the rules and what details must they consider? asks James Heskett. Open for comment; 0 Comments.

Is AI Coming for Your Job?

by Kristen Senz

In a post-AI world, where an algorithm can draft marketing copy—or even pop songs and movie scripts—anything seems possible. Harvard Business School faculty members discuss how artificial intelligence could reshape how work gets done.

How Martine Rothblatt Started a Company to Save Her Daughter

Re: Debora L. Spar

When serial entrepreneur Martine Rothblatt (founder of Sirius XM) received her seven-year-old daughter’s diagnosis of Pulmonary Arterial Hypertension (PAH), she created United Therapeutics and developed a drug to save her life. When her daughter later needed a lung transplant, Rothblatt decided to take what she saw as the logical next step: manufacturing organs for transplantation. Rothblatt’s entrepreneurial career exemplifies a larger debate around the role of the firm in creating solutions for society’s problems. If companies are uniquely good at innovating, what voice should society have in governing the new technologies that firms create? Harvard Business School professor Debora Spar debates these questions in the case “Martine Rothblatt and United Therapeutics: A Series of Implausible Dreams.” As part of a new first-year MBA course at Harvard Business School, this case examines the central question: what is the social purpose of the firm?

How SHEIN and Temu Conquered Fast Fashion—and Forged a New Business Model

by John Deighton

The platforms SHEIN and Temu match consumer demand and factory output, bringing Chinese production to the rest of the world. The companies have remade fast fashion, but their pioneering approach has the potential to go far beyond retail, says John Deighton.

Is Amazon a Retailer, a Tech Firm, or a Media Company? How AI Can Help Investors Decide

by Danielle Kost

More companies are bringing seemingly unrelated businesses together in new ways, challenging traditional stock categories. MarcAntonio Awada and Suraj Srinivasan discuss how applying machine learning to regulatory data could reveal new opportunities for investors.

How Does Remote Work Affect Innovation?

by James Heskett

Many companies are still trying to figure out how to manage teams that have limited in-person contact. Remote work will likely lead to new ideas, but what kind? asks James Heskett. Open for comment; 0 Comments.

Can a ‘Basic Bundle’ of Health Insurance Cure Coverage Gaps and Spur Innovation?

by Kasandra Brabaw

One in 10 people in America lack health insurance, resulting in $40 billion of care that goes unpaid each year. Amitabh Chandra and colleagues say ensuring basic coverage for all residents, as other wealthy nations do, could address the most acute needs and unlock efficiency.

Why Business Travel Still Matters in a Zoom World

by Kara Baskin

Meeting in person can make all the difference for colleagues from different time zones or cultural backgrounds. A study by Prithwiraj Choudhury traces flight patterns among 5,000 airports around the world to show how business travel propels innovation.

Can AI and Machine Learning Help Park Rangers Prevent Poaching?

Re: Brian L. Trelstad

Globally there are too few park rangers to prevent the illegal trade of wildlife across borders, or poaching. In response, Spatial Monitoring and Reporting Tool (SMART) was created by a coalition of conservation organizations to take historical data and create geospatial mapping tools that enable more efficient deployment of rangers. SMART had demonstrated significant improvements in patrol coverage, with some observed reductions in poaching. Then a new predictive analytic tool, the Protection Assistant for Wildlife Security (PAWS), was created to use artificial intelligence (AI) and machine learning (ML) to try to predict where poachers would be likely to strike. Jonathan Palmer, Executive Director of Conservation Technology for the Wildlife Conservation Society, already had a good data analytics tool to help park rangers manage their patrols. Would adding an AI- and ML-based tool improve outcomes or introduce new problems? Harvard Business School senior lecturer Brian Trelstad discusses the importance of focusing on the use case when determining the value of adding a complex technology solution in his case, “SMART: AI and Machine Learning for Wildlife Conservation.”

ChatGPT: Did Big Tech Set Up the World for an AI Bias Disaster?

by Scott Van Voorhis

Google tried to silence AI bias warnings from ethicist Timnit Gebru. Will a world enamored with OpenAI's ChatGPT be able to confront them? Tsedal Neeley reflects on Gebru's experience in a case study, and offers advice on managing the ethical risks of AI.

Building an Inclusive Workplace? Prepare to Shield It from Economic Fears

by Hise O. Gibson and Nicole Gilmore

Mixed economic signals have many worrying about what's to come. Distracted leaders could lose sight of their inclusion and belonging goals to the detriment of future innovation. But it doesn't have to be this way, say Hise Gibson and Nicole Gilmore.

Can Insurance Technology Solve the Uninsured Driver Problem?

by Ray Kluender

High fees prevent many drivers from buying auto insurance—often with catastrophic consequences. Raymond Kluender offers a novel way to make coverage affordable and roads safer: Let drivers pay for only the days they drive.

What Makes Employees Trust (vs. Second-Guess) AI?

by Rachel Layne

While executives are quick to adopt artificial intelligence, front-line employees might be less willing to take orders from an algorithm. Research by the Laboratory for Innovation Science at Harvard sheds light on what it takes for people to get comfortable with machine learning.

Metaverse Seoul: How One City Used Citizen Input to Pilot a Government-Run Metaverse

Re: Mitchell B. Weiss

In May 2022, the Seoul Metropolitan Government in Seoul, Korea launched the pilot of Metaverse Seoul, a virtual version of Seoul’s mayor’s office. As they worked towards building a broad, immersive, online government platform, they hoped to gain insights from citizens about everything from popular local tourist sites that could be experienced virtually to government services that could be delivered in the metaverse. But to do that, the team had to figure out how to solicit ideas from citizens and then determine which ideas to put to use. Professor Mitchell Weiss discusses their approach, as well as questions relating to his research on public entrepreneurship and what he calls “possibility government,” in his case, “Metaverse Seoul.”

How Would Jack Welch’s Leadership Style Fare in Today’s World?

by James Heskett

Some consider Jack Welch the best CEO of the 20th century, but two recent books examine his effectiveness as a leader. James Heskett ponders his early interactions with Welch and his complex legacy. Open for comment; 0 Comments.

Is There a Method to Musk’s Madness on Twitter?

by Christina Pazzanese, Harvard Gazette

Elon Musk's brash management style has upended the social media platform, but was bold action necessary to address serious problems? Andy Wu discusses the tech entrepreneur's takeover of Twitter.

A Penny for Your Thoughts? For Big-Picture Ideas, the Right Pay Structure Matters

by Scott Van Voorhis

Employment contracts that try to squeeze more productivity out of workers can thwart innovative thinking, says research from Susanna Gallani. She offers advice to help companies align incentives with expectations.