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results for apparel in
Working Knowledge
- 15 Apr 2002
- Research & Ideas
- Working Knowledge
In the Virtual Dressing Room Returns Are A Real Problem
by Jan Hammond & Kristin Kohler
Industry: Apparel & Accessories
That little red number looked smashing onscreen, but the puce caftan the delivery guy brought is just one more casualty of the online shopping battle. HBS professor Jan Hammond researches what the textile and apparel industries can do to curtail returns.
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- 27 Jul 2021
- Cold Call Podcast
- Working Knowledge
Mixing Sports and Money: Adidas and the Commercialization of the Olympics
Re: Geoffrey G. Jones
Industry: Apparel & Accessories
Horst Dassler, the son of the founder of Adidas, cultivated relationships with athletes and national associations—with the aim of expanding his family’s sports apparel business. In doing so, he created the first sports sponsorships for the Olympics, and ultimately became a key force behind the...
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- 05 Dec 2023
- Cold Call Podcast
- Working Knowledge
Tommy Hilfiger’s Adaptive Clothing Line: Making Fashion Inclusive
Re: Elizabeth A. Keenan
Industry: Apparel & Accessories
In 2017, Tommy Hilfiger launched its adaptive fashion line to provide fashion apparel that aims to make dressing easier. By 2020, it was still a relatively unknown line in the U.S. and the Tommy Hilfiger team was continuing to learn more about how to serve these new customers. Should the team make...
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- 12 Oct 1999
- Research & Ideas
- Working Knowledge
Rapid Response: Inside the Retailing Revolution
by James E. Aisner
Industry: Apparel & Accessories
...the blink of an electronic eye. It wasn’t always this way, though. HBS Professor Janice Hammond has focused her recent research on the transformation of the apparel and textile industries from the classic, limited model to the new lean inventories and flexible manufacturing capabilities.
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- 25 Jan 2022
- Cold Call Podcast
- Working Knowledge
How Footwear Startup Allbirds is Decarbonizing Fashion
Re: Michael W. Toffel
In 2021, the footwear startup Allbirds was extending its product range into apparel and expanding beyond its online store to open more retail stores around the world. It was also freely sharing its know-how and material innovations with its competitors to try to scale...
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- 19 Oct 2010
- Working Paper Summaries
- Working Knowledge
The Impact of Supply Learning on Customer Demand: Model and Estimation Methodology
by Nathan Craig, Nicole DeHoratius & Ananth Raman
Industry: Apparel & Accessories
...affect the likelihood that the customer will order from that supplier in the future. Research, based on data from apparel manufacturer Hugo Boss, was conducted by Nathan Craig and Ananth Raman of Harvard Business School, and Nicole DeHoratius of the University of Portland. Key concepts include: Two...
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- 19 Sep 2017
- First Look
- Working Knowledge
First Look at New Research and Ideas, September 19
Sean Silverthorne
...in markets,” write the researchers. An Invitation to Market Design. Can Mavi continue its winning streak? Mavi, a leading Turkish apparel retailer, has crucial decisions to make to overcome growth challenges. A new case study by Jill Avery and Gamze Yucaoglu follows the firm’s CEO and global brand...
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- 24 May 2021
- Op-Ed
- Working Knowledge
Can Fabric Waste Become Fashion’s Resource?
by Geoffrey Jones and Shelly Xu
COVID-19 worsened the textile waste crisis. Now it's time for the fashion industry to address this spiraling problem, say Geoffrey Jones and Shelly Xu.
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- 18 Apr 2022
- HBS Case
- Working Knowledge
Dick’s Sporting Goods Followed Its Conscience on Guns—and It Paid Off
by Jay Fitzgerald
at Dick’s. They decided they needed a comprehensive communications strategy to minimize potential negative reactions and win support from others for the company’s plans, which included a gradual phase-in of the ban at stores and replacing gun products with higher-margin apparel and other items. Just
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- 25 Apr 2023
- Op-Ed
- Working Knowledge
How SHEIN and Temu Conquered Fast Fashion—and Forged a New Business Model
by John Deighton
business trade publication estimates that between July and December 2021, SHEIN added 2,000 to 10,000 items per day to its app. Sheng Lu, an associate professor of fashion and apparel studies at the University of Delaware, estimates that LATR generated 20 times as many new items as H&M or Zara in
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- 01 Jun 2023
- HBS Case
- Working Knowledge
A Nike Executive Hid His Criminal Past to Turn His Life Around. What If He Didn't Have To?
by Dina Gerdeman
Industry: Apparel & Accessories
Larry Miller committed murder as a teenager, but earned a college degree while serving time and set out to start a new life. Still, he had to conceal his record to get a job that would ultimately take him to the heights of sports marketing. A case study by Francesca...
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- 29 Sep 2014
- Research & Ideas
- Working Knowledge
Why Do Outlet Stores Exist?
by Michael Blanding
Industry: Apparel & Accessories
usually located in rural areas near the factory and selling damaged or irregular clothing, often to employees themselves. Even though most apparel manufacturing has long ago moved overseas, outlet stores have continued to exist—despite not having any "outlet" to speak of. And far from just
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- 17 Mar 2021
- Research & Ideas
- Working Knowledge
Beyond Pajamas: Sizing Up the Pandemic Shopper
by Ayelet Israeli, Eva Ascarza, and Laura Castrillo
products, which is costly for retailers, and they may not buy from the retailer again. They might also be costlier to serve given their limited experience with online shopping. Making sense of apparel buying To learn about new online shoppers who emerged during the pandemic, we focused on the apparel
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- 27 Sep 2018
- Research & Ideas
- Working Knowledge
Religion in the Workplace: What Managers Need to Know
by Dina Gerdeman
Industry: Apparel & Accessories
Two recent US Supreme Court cases demonstrate that religion in the workplace issues are increasing. How can managers be prepared? It starts with the right attitude, says Derek van Bever.
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- 30 Jan 2020
- Research & Ideas
- Working Knowledge
The Upside of Highlighting a Product's Downsides
by Danielle Kost
customers more control and set their brands apart. The online apparel retailer Everlane provides detailed descriptions about the factories that produce its clothing. And Lemonade has upended traditional insurance by taking a set portion of a customer’s premium and giving money left after paying claims to
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- 09 Dec 2013
- Research & Ideas
- Working Knowledge
Cultural Disharmony Undermines Workplace Creativity
by Michael Blanding
asking those questions a few years ago, when writing a case about a Chinese luxury apparel company. The firm had members from China, Hong Kong, Germany, and France, who were all working together to meld Chinese elements with Western fashion. As he observed them, however, Chua saw tension and
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- 02 Sep 2015
- What Do You Think?
- Working Knowledge
What's Wrong With Amazon’s Low-Retention HR Strategy?
by James Heskett
Industry: Apparel & Accessories
SUMMING UP Does Amazon's "only the strongest survive" employee-retention policy make for a better company or improved customer relationships? Jim Heskett's readers chime in.
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- 07 Jul 2021
- Book
- Working Knowledge
Good News for Disgraced Companies: You Can Regain Trust
by Lane Lambert
providing a warm, welcoming, personalized experience at every level, from executives and managers to housekeeping and wait staff. And Patagonia has demonstrated its pro-environment stance by continually re-examining its practices—from selling organic cotton and eco-friendly synthetic apparel to
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- 16 Jun 2020
- Research & Ideas
- Working Knowledge
Your Customers Have Changed. Here's How to Engage Them Again.
by Rohit Deshpandé, Ofer Mintz, and Imran S. Currim
of their risk level, creating more loyal customers for the longer term. The Knot Worldwide is providing financial assistance to its vendors (like caterers, flower companies, and apparel brands) to help them get through hard times. Netflix set up a $100 million fund to help creatives like actors,
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- 09 Apr 2007
- Research & Ideas
- Working Knowledge
Industry Self-Regulation: What’s Working (and What’s Not)?
by Martha Lagace
required, there are a lot of coercive pressures that encourage firms to adopt. In the forest industry there is now a plethora of codes. The industry code has, not surprisingly, been critiqued as being more lax than codes created by NGOs. Similarly, in international apparel supply chains, the
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