2/1/2000
All companies are fated to grapple with ever-faster change. But how do business leaders get their teams motivated and committed to pulling together? In this lively, well-informed and highly readable analysis of the realities of change, the authors assert their views on improving work cultures and values, based on probing interviews with leaders of major corporations who have made their companies battle-ready. Most thought-provoking is an interview about successful merger strategy with Bob Bauman, former CEO of SmithKline Beecham, who helped to wed the "commercial, competitive, bottom-line oriented" Beecham with the more scientific, research-focused SmithKline Beckman. "Our goal in all this," Bauman says here, "was to get people to step back and look around at different ways to do things, not simply to rely on their experience and habits."