Event Planning: Ethics and Etiquette

Following September 11, a number of industries tanked, among them hospitality, travel, and event planning. In the aftermath, ethical boundaries were likely pushed as companies tried to drum up new business, the author says. Her book attempts not only to create ethical standards for the event planning industry, but also to suggest proper etiquette and codes of conduct for everything from securing permits to disaster planning. The book is livened up with anecdotes from actual planning nightmares, such as the publicity stunt that saw Queen Elizabeth and Prince Philip set adrift on a barge on Manitoba's Red River. This is a must-read not only for event professionals, but also for small-business people conceiving product introductions and conference appearances.