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    Heskett Column - Old Hat or the Wave of the Future? Additional Resources

     
    8/5/2002
    Articles

    Items marked with the HBS shield () are available online only to HBS alumni subscribers to the eBaker Research Center and to current HBS faculty, students, and staff.

    "Why P&G's Smile Is So Bright," Robert Berner, BusinessWeek August 1, 2002.

    "The Elements of Platform Leadership," (abstract), Michael A. Cusumano and Annabelle Gawer, MIT Sloan Management Review, Spring 2002.

    "Loosening up: How process networks unlock the power of specialization," John Seely Brown, Scott Durchslag, John Hagel, The McKinsey Quarterly, 2002.

    "Co-opetition Interactive," Adam Brandenburger and Barry Nalebuff, 1996.

    "Partnership Promise," Barbara Darrow & Paula Rooney, CRN, June 14, 2002.

    "Chrysler backs away from plastic car program," Alisa Priddle, Ward's Auto World; Detroit; Apr 2002.

    "Strategic co-opetition: The value of relationships in the networked economy," Julie Bowser, IBM Executive Strategy Report

    Books

    Platform Leadership
    Annabelle Gawer Gawer and Michael A. Cusumano
    Harvard Business School Publishing, May 2002.

    Co-opetition
    Adam Brandenberger and Barry J. Nalebuff
    Doubleday & Company, Incorporated January 1998.

    Leading at the Speed of Change: Using New Economy Rules to Transform Old Economy Companies
    Bill Capodagli Lynn Jackson
    McGraw-Hill Companies, April 2002.

    Building, Leading,and Managing Strategic Alliances: How to Work Effectively and Profitably with Partner Companies
    Fred A. Kuglin and Jeff Hook
    AMACOM, March 2002.

    Good to Great: Why Some Companies Make the Leap... and Others Don't
    Jim Collins
    HarperCollins Publishers October 2001.

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