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    Accounting for Product Impact in the Telecommunications Industry
    04 May 2021Working Paper Summaries

    Accounting for Product Impact in the Telecommunications Industry

    by George Serafeim and Katie Trinh
    A product impact framework is a systematic methodology applicable to different companies across a wide range of industries. This study examines the telecommunications industry, estimating the value of a product’s reach, accessibility, quality, optionality, environmental use emissions, and end-of-life recyclability.
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    Author Abstract

    We apply the product impact measurement framework of the Impact-Weighted Accounts Initiative (IWAI) in two competitor companies within the telecommunications industry. We design a monetization methodology that allows us to calculate monetary impact estimates of network efficiency, rural service provision, and connectivity, among other factors. Our results indicate substantial differences in the impact that competitors have through their products. These differences demonstrate how impact reflects corporate strategy and informs decision-making on industry-specific areas, including service provision geographies.

    Paper Information

    • Full Working Paper Text
    • Working Paper Publication Date: March 2021
    • HBS Working Paper Number: 21-105
    • Faculty Unit(s): Accounting and Management
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    George Serafeim
    George Serafeim
    Charles M. Williams Professor of Business Administration
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