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    Stop Talking About the Weather and Do Something: Three Ways to Finance Sustainable Cities
    06 Nov 2012Op-Ed

    Stop Talking About the Weather and Do Something: Three Ways to Finance Sustainable Cities

    by John Macomber
    How do we ensure that our cities are resilient in the face of inevitable future weather events like Hurricane Sandy? John Macomber offers three ways that the private sector can take action.
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    The wrath of Hurricane Sandy has illuminated a fundamental question: How do we ensure that our cities are resilient in the face of inevitable future disasters? A destroyed city is not a sustainable city. I'm making the case that it's time to stop complaining about climate change. It's time to stop waiting for the government. It's time to stop spending a lot of money on cleanup after the fact. Rather, it's time for the private sector to take action around adaptation and prevention. My work in sustainable urbanization indicates that we can connect engineering, environment, infrastructure, and private finance to invest in cities that are sustainable, competitive, and resilient.

    It's Not Just Global Warming, Stupid.

    Regardless of whether climate change leads to an increase in volatile weather, the effect of climatic events will grow worse every year. Why? It's a matter of demographics. Around the world, people are moving to cities by the hundreds of millions. Where are these cities? On the coasts. Poor people move from rural areas to New Orleans, Atlantic City, Dhaka, Mumbai, Lagos, Port au Prince and Jakarta in search of better economic opportunity--and they are more and more in harm's way as their numbers increase. More often than not, they end up the low-lying sections, which happen to be both the least expensive areas of town and the most vulnerable to floods, tsunamis, hurricanes, and cholera.

    So what should we do about that? I speak about sustainable cities all over the world, and the vast bulk of businesspeople I meet tell me that it's not their job, that the government should take care of it. But it's unrealistic to believe that governments around the world will suddenly start spending huge amounts of money on preventive infrastructure—even if it makes engineering sense to strengthen surge gates, elevate subway entrances, and raise levees.

    The idea of large-scale public spending on adaptation assumes that citizens and their governments agree on a method of raising funds via taxation or tariffs. It also assumes that governments will necessarily invest those funds in plans that are based on evidence, scenario planning, and benefit cost analysis. Finally, it assumes that the public will agree to make investments that have ZERO revenue and ZERO guaranteed return on investment--the value of the avoided cost of future potential losses notwithstanding. That's a lot to assume. It's an unlikely scenario.

    Some governments around the world do have the constitutional obligation to rebuild homes and relocate citizens following natural disasters. Many do not. Some have the public resources to invest in disaster prevention or protection prior to the event. Many do not. Rich countries like the United States can invest in infrastructure to mitigate disasters, but this is no guarantee that they always will. What steps will guide us collectively on this path?

    There are three phases to any natural disaster involving urban populations: prevention, response, and recovery. Response and recovery get the most publicity, of course. But prevention is the best investment. Here are three approaches to private sector investment in the public works that start to mitigate the effects of many disasters.

    Property Permissions And Prohibitions

    Popular discussion often considers prohibiting people from building in the path of events like floods or earthquakes or landslides, or even relocating them out of harm's way. This is a global quandary. Why? In the US context, let's suppose governors Cuomo of New York, Christie of New Jersey, Jindal of Louisiana, and Stott of Florida all decided to mandate that a) nobody can own residential property in a designated hurricane flood zone, b) all commercial businesses in a flood zone must raise their ground floor to mean sea level plus 10 feet, and c) all in place emergency generators had to be moved above the 100 year flood line? On the one hand this would be about the most effective flood and disaster prevention action possible—almost a guarantee of public safety and well-being. On the other hand, such a mandate would be prohibited in the United States by the Fifth Amendment, which forbids governments from taking private property without just compensation. Thus, if private property owners agree to give up some short term value or rights in pursuit of longer term greater shared value, this will be a matter of contracts, negotiation, and finance—not of engineering, meteorology, or political fiat. This is a big problem that business can't solve alone…but it won't be solved without the involvement of business.

    Financial Structuring To Create Assets

    Governments may not have the financial capability to invest in preventive (or improved) infrastructure—but that need not be the end of it. The private finance and operation of public infrastructure is on the rise all around the world for revenue-generating works like roads, power plants, and airports. There is also a path to the private finance of preventive infrastructure. In Holland, private dikes protected multiple other private landowners (for a recurring fee) as far back as the 12th century. This business model may well rise again in levees, emergency power, or bridges.

    Financial Structuring To Protect And Replace Assets

    Finally, believe it or not, the key to infrastructure resilience may lie in the unglamorous corner of financial products, including insurance. How? For starters, before any home is approved for insurance coverage in the private market, it must pass some sort of fire, earthquake, and flood underwriting. The government may not be able to mandate extensive private property requirements, but the insurance industry can. The quest to attain insurability has led to increased resilience in structures in many areas around the world.

    Second, the insurance industry can provide a form of public-private partnership for the wise use of emergency funds. Government agencies in many municipalities—and even federal governments including Mexico and Morocco-—purchase property-casualty insurance products for their constituencies. This turns out to be a way to consistently fund disaster reserves—essentially pre-paying the deductible—in a way that is harder for politicians to interfere with than simply setting aside a chunk of cash.

    Finally, large funds can invest around the world in "catastrophe bonds"—essentially putting up capital that gets returned with interest if there is no catastrophe, and which is forfeited toward mitigation and recovery efforts if there is a catastrophe.

    In the meantime it's important to remember that resilience equals sustainability. When we move beyond commentaries on the weather and artists' sketches of would-be-publicly-funded storm gates, we can collectively focus on how to privately fund public infrastructure and how to deploy an important tool of structured finance—insurance products—to push for the physical components of a less vulnerable, more sustainable city…even as hundreds of millions of people move into more and more exposed geographies.

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    John D. Macomber
    John D. Macomber
    Senior Lecturer of Business Administration
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