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    Working (From Home) During a Crisis: Online Social Contributions by Workers During the Coronavirus Shock
    03 Apr 2020Working Paper Summaries

    Working (From Home) During a Crisis: Online Social Contributions by Workers During the Coronavirus Shock

    by Prithwiraj Choudhury, Wesley W. Koo, and Xina Li
    This study shows that people working from home (WFH) make more online contributions to socially helpful topics, yet face higher psychic costs and anxiety about time constraints. Managers might consider giving WFH workers more temporal flexibility to deal with time constraints during this crisis.
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    Author Abstract

    Prior research has documented that during mortality-related crises workers face psychic costs and are motivated to make social contributions. In addition, management practices that encourage workers to make social contributions during a crisis create value for firms. However, the coronavirus crisis of 2020 is unprecedented given conditions of social distancing. It raises the question of whether workers who continued to work (albeit from home) during this crisis were constrained in their ability to make social contributions and exhibited disproportionately greater psychic costs compared to workers who could not work from home. We exploit this shock to estimate differences in content contributions to an online community by workers who work from home (WFH) relative to workers who cannot work from home (CWFH). Online content contributions are especially pertinent in our context because social distancing constrained traditional forms of social contributions such as physical volunteering. Using data from a popular question-and-answer platform, we estimate a difference-in-differences specification and report nuanced results: while WFH workers made 19% fewer online contributions on average and contribute less to topics such as ‘family’, they make 148% more contributions on topics related to ‘WFH best practices.’ Using natural language processing tools, we also find that WFH workers exhibited greater psychic costs than CWFH workers. We provide evidence for a plausible mechanism, i.e. time allocation, and show that WFH workers attempted to catch up on social contributions at the end of their workday, suggesting time constraints. Our research contributes to literatures on managing workers during a crisis, WFH and online communities, and have several immediate implications for managing WFH and CWFH workers during the coronavirus crisis.

    Paper Information

    • Full Working Paper Text
    • Working Paper Publication Date: Revised April 2020
    • HBS Working Paper Number: HBS Working Paper #20-096
    • Faculty Unit(s): Technology and Operations Management
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    Prithwiraj Choudhury
    Prithwiraj Choudhury
    Lumry Family Associate Professor of Business Administration
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